Natalie Hobbs

I am an entrepreneur building and supporting businesses in the UAE.

Amivah was established in the UAE in 2018 by Australian Expat Natalie Hobbs. Amivah’s mission is to help girls and women all over the world.

Having moved to Dubai in 2016, Natalie soon discovered that whilst period-proof underwear was available in some parts of the world, there was no locally-available brand in the UAE. Having experienced first-hand the benefits of period-proof underwear, Natalie made it her mission to bring this wonderful product to females here in the UAE.

Amivah became the exclusive distributor for Australian-brand Modibodi. In three and a half years, Natalie helped thousands of women in the Middle East switch from single-use disposable products to period-proof underwear and swimwear. During this time, Natlie hosted and attended many events in Dubai, Abu Dhabi, Sharjah and Ras Al Khaimah. She has been invited to speak on several podcasts, collaborated with well-known and respected social media influencers, supported UAE-based Team Angel Wolf and facilitiated distribution of period-proof underwear to women in need.

Natalie lives in Dubai with her husband and two daughters.

splash layout example single layout with comments and related posts archive layout example
Examples of included layouts splash, single, and archive.

Install the Theme

Notable Features

  • Bundled as a “theme gem” for easier install/upgrading.
  • Compatible with GitHub Pages.
  • Support for Jekyll’s built-in Sass/SCSS preprocessor.
  • Nine different skins (color variations).
  • Several responsive layout options (single, archive index, search, splash, and paginated home page).
  • Optimized for search engines with support for Twitter Cards and Open Graph data
  • Optional header images, custom sidebars, table of contents, galleries, related posts, breadcrumb links, navigation lists, and more.
  • Commenting support (powered by Disqus, Facebook, Discourse, utterances, giscus, static-based via Staticman v1 and v2, and custom).
  • Google Analytics support.
  • UI localized text in English (default), Arabic (عربي), Brazilian Portuguese (Português brasileiro), Catalan, Chinese, Danish, Dutch, Finnish, French (Français), German (Deutsch), Greek, Hebrew, Hindi (हिंदी), Hungarian, Indonesian, Irish (Gaeilge), Italian (Italiano), Japanese, Kiswahili, Korean, Malayalam, Myanmar (Burmese), Nepali (Nepalese), Norwegian (Norsk), Persian (فارسی), Polish, Punjabi (ਪੰਜਾਬੀ), Romanian, Russian, Slovak, Spanish (Español), Swedish, Thai, Turkish (Türkçe), and Vietnamese.

Demo Pages

Name Description
[Post with Header Image][header-image-post] A post with a large header image.
[HTML Tags and Formatting Post][html-tags-post] A variety of common markup showing how the theme styles them.
[Syntax Highlighting Post][syntax-post] Post displaying highlighted code.
[Post with a Gallery][gallery-post] A post showing several images wrapped in <figure> elements.
[Sample Collection Page][sample-collection] Single page from a collection.
[Categories Archive][categories-archive] Posts grouped by category.
[Tags Archive][tags-archive] Posts grouped by tag.

For even more demo pages check the posts archive.

Credits

Icons + Demo Images:

Other:

Minimal Mistakes is designed, developed, and maintained by Michael Rose. Just another boring, tattooed, designer from Buffalo New York.